Read: 1348
Overview:
Alliance Bank Malaysia Berhad, along with its subsidiaries - Alliance Investment Bank Berhad and Alliance Islamic Bank Berhad, is a dynamic financial services group offering comprehensive banking and finance solutions through specialized sectors such as consumer banking, SME banking, corporate commercial banking, Islamic banking, investment banking, and stockbroking. In collaboration with Red Hat, the bank developed an open architecture contner platform employing agile methodologies to streamline operations, boost security, and establish standardized processes.
CHALLENGE:
Enhancing Customer Engagement
The Alliance Way embodies a deep understanding of customer needs and the provision of innovative digital solutions that are swift, simple, and responsive. The branch-in-a-tablet initiative is a prime example, allowing individuals to open a savings account, activate their debit card, Internet banking, and mobile banking within just 15 minutes on a tablet. Similarly, enterprise clients can digitally open business accounts in one day, during one visit. This program forms part of the bank's overarching strategy to harness technology for operational efficiency.
SOLUTION:
Constructing a Digital Banking Platform
Alliance Bank partnered with Red Hat Consulting to implement a microservices-based architecture for their digital banking platform. Instead of managing several individual projects on separate hardware sets, they utilized an open contner platform that supported collaboration across teams through agile . This setup allowed the bank to centralize branch products and services on tablets for staff use during customer interactions.
BUSINESS OUTCOME:
Faster Innovation Than Ever Before
By adopting this platform, Alliance Bank is now capable of swiftly innovating and scaling digital solutions to cater to its customers' evolving needs. The branch-in-tablet initiative reduced account opening time by 70, resulting in a 75 increase in staff avlability for customer interactions. Project delivery timelines were slashed from 6-18 months under the previous waterfall to just 2-6 months with agile practices.
This has fostered an environment of collaborative agility and rapid innovation within the bank, alongside enhanced efficiency through minimized redundant processes requiring physical space. Consequently, Alliance Bank has transformed traditional branch spaces into community-oriented areas while simultaneously reducing operational costs.
Share below:
Eml
Stay updated by subscribing to our newsletter:
Subscribe
This article is reproduced from: https://www.intelligentcio.com/apac/2020/06/10/alliance-bank-uses-digital-platform-to-deliver-customer-experience/
Please indicate when reprinting from: https://www.773j.com/Card_Alliance_Card_Alliance_Platform/Alliance_Bank_Digital_Transformation_Red_Hat.html
Alliance Bank Digital Platform Innovation Exceptional Customer Experience Strategy Agile Methodology in Banking Operations Open Architecture Container Solution Secure Standardized Processes Implementation Rapid Digital Solution Scaling Mechanism