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Enhancing Security with Dynamic Card Numbers in Alliance Bank's Visa Virtual Credit Card

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April 5, 2023 Alliance Bank Malaysia Berhad Alliance Bank or The Bank continues to prioritize the enhancement of security in digital transactions with the launch of Dynamic Card Numbers for its Alliance Bank Visa Virtual Credit Card. In collaboration with leading organizations such as Visa Malaysia, CTOS Digital Berhad, Jirnexu RinggitPlus, YTL Communications YES, and Touch 'N' Go Digital TNG Digital, this innovative payment solution not only strengthens customer security but also significantly enhances their overall online shopping experience.

With every transaction including e-commerce purchases, streaming services, or subscription-based services, the Alliance Bank Visa Virtual Credit Card now offers a dynamic 16-digit card number. This feature ensures seamless and secure transactions for customers' diverse lifestyle needs while aligning with Alliance Bank's Acceler8 strategy to drive digital transformation and provide faster, better, and banking solutions.

The introduction of Dynamic Card Numbers provides an additional layer of security by generating randomised credit card numbers specific to each transaction, thereby reducing the risk of fraudulent activities, identity thefts, and financial scams. This eco-frily solution also minimizes plastic usage in cards while decreasing footprint on online platforms.

Customers can choose to set a dedicated Dynamic Card Number or determine the number of uses for a particular subscription service, providing flexibility that allows them to track and manage their digital transactions conveniently through mobile devices.

We are committed to enhancing our digital services at Alliance Bank by focusing on customer needs, sd Ms. Gan P Li, Group Chief Consumer Banking Officer of Alliance Bank Malaysia Berhad. With this new feature, we m to provide our customers with a more secure payment method that helps protect their personal data while shopping online.

Mr Ng Kong Boon, Visa Country Manager for Malaysia echoed the same sentiment: In today's digital world where online transactions are increasingly common, it is vital that users feel empowered and secure when using digital payments. Through this collaboration with Alliance Bank on Dynamic Card Numbers for our virtual credit card solution, we m to provide customers with more confidence in making purchases online.

Alan Ni, CEO of Touch 'N Go Digital TNG Digital also shared a similar view: The dynamic card numbers in tandem with TNG Digital's mn goal of being a safe and secure e-Wallet aligns perfectly with Bank Negara Malaysia's standards. The virtual credit card offers users ease when fulfilling payments, reloading, or purchasing goods and services.

In light of Malaysia's high incidence of data breaches 154 per 100 people in 2022, as reported by Surfshark, this initiative meet market demand for personalized and secure payment methods among young professionals.

An entirely digital application process has been streamlined for convenience; applicants can submit supporting documents such as EPF statements or salary slips online. Once approved, customers will receive a notification via push notification.

For more information on the Alliance Bank Visa Virtual Credit Card or any of our other products and services, visit https:www.alliancebank.com.mycardspersonalcredit-cardsvirtual-platinum-credit-card.aspxhttps:www.alliancebank.com.mycardspersonalcredit-cardsvirtual-platinum-credit-card.aspx.

Alliance Bank's spokespersons alongside partners hold a mock-up of the Alliance Bank Visa Virtual Credit Card Dynamic Card Number at an official launch event.

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To get in touch or provide feedback, please visit our Branch Locatorhttps:www.alliancebank.com.mybranch_locator, EnquiryFeedbackhttps:www.alliancebank.com.myenquiry_feedback page.

Discover more about Alliance Bank Malaysia Berhad's mission and vision through the following links:

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